June 11, 2019

Marketing should be a part of company culture and your sales plan. Branding, Content, and Lead Development take time to strategically develop and require a deep-dive understanding of the consumer and the market.

Typically, consultants are brought on for a variety of rea...

June 4, 2019

Marketing can be the one department that is in the "grey" area. Many companies don't understand and/or value what marketing brings to the company.  Some of the questions I frequently get asked are: Is marketing a part of sales? Should they work together? Do you re...

May 28, 2019

Let's talk about the elephant in the room - marketing reporting. Most people don't value marketing because they feel like it's "unmeasurable." While that may have been true in the pre-digital age, that just simply isn't true anymore. 

In fact, if you aren't measuring yo...

May 21, 2019

How are you doing on your marketing checklist? Do you have a marketing checklist? There are so many things you could be doing and should be doing - which can be a little overwhelming! So here are some things to get you started!

• Know your target market

• Have a solid br...

March 9, 2019

Today - and everyday day really - we celebrate National Women's Day! 

Here's to strong women. May we know them. May we raise them. May we BE them. {And may we market like a boss!}

About The Mom in Stilettos Marketing Firm 

The Mom in Stilettos is a boutique marketing firm...

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What is the Value of Marketing?

June 4, 2019

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